About ISORA
A company built to illuminate.
ISORA Lumen Ltd was founded on a simple belief: that modern consumers and businesses deserve better than generic products and faceless services.
Born from a partnership between two entrepreneurs — Imdadul and Sabit — ISORA takes its name from the Aurora and Lumen: the light of the night sky and the scientific unit of brightness. Together they represent our mission to bring clarity, quality, and intelligence to every product and service we build.
ISORA operates across two pillars: Consumer Brands — a growing portfolio of curated e-commerce brands (starting with Petora) that serve modern customers worldwide; and AI & Tech Services — custom AI integrations, intelligent automation, and technology solutions that help businesses harness the power of modern AI.
From our UK-registered parent company, we combine brand-building expertise with deep technology skill to create ventures that last beyond trends. We are just getting started.
At a glance
- Legal name
- ISORA Lumen Ltd
- Founded
- 2026
- Registered
- United Kingdom
- Operations
- Bangladesh (HQ)
- Founders
- Imdadul & Sabit
- Markets
- US · UK · CA · AU · EU
Our mission
To build brands and technology that matter — for customers, for businesses, for the everyday lives they touch.
What we stand for
Values.
01
Quality
Every product tested, every brand curated. We don't ship what we wouldn't use ourselves.
02
Innovation
Technology-first approach across every venture — AI, automation, and thoughtful product craft.
03
Trust
UK-registered, transparent, and accountable. Customers and partners know exactly who we are.
04
Care
Customers, pets, team — treated like family. Care shows in the details others overlook.
Milestones
The path so far.
2026
ISORA Lumen Ltd founded
Registered in the United Kingdom by co-founders Imdadul and Sabit with a mission to illuminate innovation through AI and consumer brands.
2026
First brand launched: Petora
Petora launches as our first consumer brand — a premium pet tech destination for the modern pet family.
2027
Second niche (planned)
Expansion into a second consumer category under the ISORA Lumen Ltd umbrella.
Want to work with us?
Whether it's an AI engagement, a partnership, or press, we'd love to hear from you.
Contact ISORA →