The people behind ISORA
Meet the
founders.
Two partners. One mission. A thousand ideas — and a UK-registered company built to ship them.
Imdadul
Co-Founder & CEO
Building the digital foundations that power ISORA's ventures.
Imdadul is the co-founder and CEO of ISORA Lumen Ltd, leading product strategy, technology, and operations. He focuses on product craft, scaling, and systems — and believes in building brands that feel designed for someone specific, not everyone generic.
Focus
- Product & Technology
- Operations & Strategy
- Brand Building
- Finance
Sabit
Co-Founder
Shaping how ISORA's brands connect with the people who love them.
Sabit is the co-founder of ISORA Lumen Ltd, leading growth, marketing, and partnerships. He focuses on community, creative direction, and brand voice — and believes that every great brand starts with understanding the human it serves.
Focus
- Marketing & Growth
- Brand Voice & Content
- Community & Partnerships
- Creative Direction
Our partnership
Complementary skills. Shared values. One vision.
Imdadul and Sabit founded ISORA Lumen Ltd in 2026 with complementary skills and shared values. Together, they bring product craft, brand-building, operational focus, and a relentless drive to create brands that outlast trends. From product strategy to customer care, they each play distinct roles but share ownership of the company's vision: to build brands that matter.